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Natura 

Art direction & Brand Activations
 

Natura is Brazil's largest cosmetic beauty care brand with a positive impact on our planet and our health. From the packaging to the ingredient sourcing and operations, they strive to minimize their impact on the earth.

 

In partnership with the creative agency Sunshine Lab, we designed and implemented several events & exhibitions for the brand.  We delivered these concepts by embracing the most impactful and sustainable-driven ideas; re-purpose materials, plantable paper for the gift cards, etc.

 

Each event was set in different locations, purposes, and public. From the launching of new products during the Fashion Week of Buenos Aires; to customer workshops; private events and shopping mall stores activations.

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